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The Brand Gap presents a unified theory of brand-building. This book shows how both ways of thinking can unite to produce a 'charismatic brand' - a ...
The bestselling author of Pioneering Portfolio Management, the definitive template for institutional fund management, returns with a book that shows individual investors how to manage ...
Too many organizations today play follow the leader- the commander articulates a "vision" and people uncritically go along with it. But this type of leadership-what ...
The blockbuster best seller Primal Leadership introduced us to "resonant" leaders--individuals who manage their own and others' emotions in ways that drive success. Leaders everywhere ...
Risk management and contingency planning has really come to the fore since the first edition of this book was originally published. Computer failure, fire, fraud ...
Professional service gurus David Maister and Patrick McKenna have created a practical handbook on how to lead professional colleagues or peers when you lack formal ...
"A History of Interest Rates" presents a very readable account of interest rate trends and lending practices over four millennia of economic history. Despite the ...
The "Mom Inventors Handbook" gives practical step-by- step advice for putting inspiration into action. The book takes inventors from idea development to marketing and sales ...
As an economic hit man (EHM) in the '60s and '70s, covertly recruited by the US National Security Agency, John Perkins helped further American imperial ...