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Aimed at students studying for a first degree, this book is a fascinating introduction to visual communication, including graphic design, advertising, editorial, new media, film ...
This is a practical basic guide to colour theory and practice. It simply but comprehensively explains colour theory, its vocabulary and terminology, opaque and transparent ...
There is no one in the business world that doubts the impact of colour. Those involved in marketing, design, advertising, and retail need to be ...
The purpose of this book is to encourage graphic designers to communicate more effectively and accurately with images. Using a compilation of imaginative visuals from ...